It seems like a no-brainer, but customer service is all about your customers. It involves more than just fulfilling requests or offering discounts. To get it right, you have to understand your customers – and know what they want. For physician offices, this means understanding your patients. Think about it: If you never ask your [...]
What does the word “brand” bring to mind? Perhaps you think about the last commercial you saw, an eye-catching logo, a clever slogan or jingle, or a memorable customer service encounter. But did you ever think about how branding factors into your medical practice? Everything a patient experiences can contribute to your brand, including: Appointment [...]
You might not immediately think that Twitter is the right communication tool for your medical practice. It’s true that it has a certain appeal to the “always connected” set but for anyone with an online presence, Twitter provides tremendous reach. It’s not just about what you had for breakfast. As a medical professional, consider using [...]
Check out, “Shopping for an EHR (the second time around)” by Sheryl Cash! Cash provides valuable insight on understanding that it’s important to avoid making the same mistakes the second time around when replacing your failing EHR. Enjoy!
Meaningful use is difficult to understand, even for physicians. Its many measures have left doctors with questions like: What regulations apply to my practice? What is mandatory and what is optional? At my practice, who is responsible for compliance? How will meaningful use affect my workflow? Another important question physicians should be considering is: How [...]