Which App Goes With Your Smartphone?

According to Statista.com, the U.S. forecast for smartphone usage is bright and sunny. Based on statistics from 2010 to 2012, the number of active smartphone users will be reach 157.70 million by 2014—climbing to nearly 192.40 million by 2016. In addition, appAdvice.com states that, on average, nearly 30 million mobile apps are downloaded daily to Apple devices, worldwide!

It’s no surprise that mobile phones are becoming the primary channel for interaction and communication among the public. Smartphones and apps are increasingly popular for 3 basic reasons:

  1. Functionality
  2. Entertainment
  3. Advertisement

We interviewed a group of iPhone & Android smartphone users to see which app they couldn’t live without and why. Here are some interesting answers:

  • Amazon: “Love shopping on-the-go.”
  • My Fitness Pal: “Helps me stay fit and on track with eating healthy.”
  • Words with Friends: “I’m addicted to playing.”
  • Pandora: “Able to stream music while riding my motorcycle.”
  • SalesForce: “It’s mobile and fits in my pocket.”
  • MapApp: “It’s fun and I’m able to see all the places I’ve visited.”
  • Key Ring: “Crazy for this app because I have all my membership cards in one place.”
  • NY Times: “Has great functionality and I love to read.”
  • Pocket Ranger: “As an avid fisherman, it helps me access extensive information on places to fish in NJ, with powerful GPS capabilities.”
  • Starbucks: “Easy to use and great functionality- simple, fast and convenient. I’d pay for it, even if it wasn’t free.”
  • StumbleUpon: “Saves me time exploring the web and it’s customizable to my own preferences.”
  • iFunny: “They post funny pictures and the laughs get me through the day.”
  • Snap Chat: “It’s fun and fast!”

Much like these other apps, the SRS Tx app proves that simple functionality goes a long way. The SRS Tx app saves time and frees physicians from Dictaphones, computer screens, and dial-ins by pulling physicians’ patient list—along with their dictation templates—loaded with smart text.

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  1. Medical Marketing: Top 5 Sections to Include on Your Website
  2. Is Your Practice at Risk of Submitting Fraudulent E&M Claims?
  3. SEO for Medical Marketing: Keyword Use

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